The world of travel is evolving at a rapid pace, so let’s explore the travel trends that are set to shape our upcoming adventures. From “set-jetting” to immersive culinary experiences and the rise of slow travel, 2024 promises a dynamic and diverse range of travel options.
The Resurgence of Multi-Generational Family Holidays
Multi-generational family trips have made a comeback in recent years. The trend initially gained momentum when baby boomers started bringing their families along on post-retirement adventures. Families are eager to reconnect and create lasting memories with loved ones.
When planning a multi-generational trip, it's essential to choose a destination and activities that appeal to multiple generations. For example, the opportunity to unwind in nature, disconnect from the hustle and bustle of everyday life, and witness breathtaking wildlife is enjoyed by parents, little ones, elders, and teenagers alike. Make sure to pack accordingly and make time in your schedules for rest as trust me, the older generation isn't all hyped up for all day walking and rollercoasters.
Set-Jetting: travel Inspired by Hollywood
The influence of TV shows and movies on our culture is undeniable, affecting not only our clothing choices and dietary preferences but also our travel decisions. Take for instance, Senoia, GA, a small one-light town that was the backdrop for the successful show The Walking Dead. The show was such a hit that Senoia became a thriving town due to the tourism surrounding that show - heck, I've been there multiple times myself!
The concept of "set-jetting" involves traveling to places we've seen on our screens, and it is expected to gain even more popularity in 2024.
Think of how New Zealand's tourism campaigns featuring picturesque landscapes reminiscent of the "Lord of the Rings" led to a significant increase in tourist arrivals. Similarly, fans of HBO's "Game of Thrones" were inspired to visit filming locations in Croatia.
Set-jetting offers a unique way to immerse yourself in the world of your favorite shows and movies, making for memorable and exciting travel experiences.
A Taste of Culture: Culinary Tourism
Exploring a new culture through its culinary offerings has become a prominent trend in travel. Sampling local foods, regional dishes, and culinary traditions allows travelers to gain a deeper understanding of a destination's culture and history. This trend has given rise to the emergence of dedicated food travel shows and influencers who embark on gastronomic journeys.
Travelers are increasingly interested in the intricate details of specific foods, reflecting the importance of culinary experiences like cooking classes, chef demonstrations, and farm tours in modern travel.
Think of creative ways to create destination incentive programs for top sales associates or leadership retreats that involve custom travel journals or creative kitchen utensil kits that promote team building. Italian cuisine classes, Mexican tequila distillery tours, or Bourbon trail adventures are great incentive opportunities.
